https://www.stopcatalog.com/tags/health-data-privacy/Recent content in Health Data Privacy on Stopcatalog.comHugo -- gohugo.ioenStopcatalog.comSat, 11 Jul 2026 00:00:00 +0000https://www.stopcatalog.com/post/gaiam-privacy-risk/Sat, 11 Jul 2026 00:00:00 +0000https://www.stopcatalog.com/post/gaiam-privacy-risk/ <h2 id="the-wellness-data-risk-hiding-in-a-gaiam-catalog">The Wellness-Data Risk Hiding in a Gaiam Catalog</h2> <p>The purchase history behind a yoga mat, a meditation cushion, or a wellness supplement carries a signal that direct marketers treat as more valuable — and more sensitive — than an ordinary retail order. A <a href="https://www.gaiam.com/">Gaiam</a> catalog subscription tells the data-broker market something specific about a household: this consumer spends on wellness and self-care products, is likely health-conscious, and may be actively managing a fitness, stress, or health-related concern. That inference does not stay locked inside Gaiam's own customer file. It becomes part of the same list-rental and cooperative-database infrastructure that moves catalog mailing addresses to hundreds of downstream buyers the original shopper never contacted.</p>